Staging is deductible as an Advertising Expense for Sellers - get the info from your ASP-ASPM Stagers that attended the IAHSP 2014 Educational Conference

DEDUCT STAGING AS AN ADVERTISING EXPENSE

 

Don't drop your price which is a total loss -

 invest in Staging and be able to deduct the investment

off the proceeds of the sale!

Having just attended our International Association of Home Staging Professionals(R) (IAHSP) Educational Conference one of the key things I brought back for my clients is the following information on Home Staging and tax benefits:


According to CPA Rob Unger of Judelson, Giordano & Siegel, P.C., “Home sellers can benefit from Home Staging, as the fees for Staging services can be considered as advertising costs, according to the IRS guidelines. Since a home Stager prepares your house for potential homebuyers, the IRS considers the service as an advertising expense as long as the home Stager has been hired for the sole purpose of selling your home. The costs of Staging are subtracted from the proceeds of the sale of the home and decrease the total realized profit. In summary, the IRS’ position is that Staging costs are a legitimate selling expense for both primary and secondary homes and are therefore tax deductible.

However, it is important to note that if a house is Staged and then taken off the market, the Staging expenses are not tax deductible.”

** Always check with your own CPA concerning all tax write offs, tax information and the above information as well.

$2.3M CUSTOM - Castle Rock - Sensational Home Staging showcase of ASP Home Staging talent

Check out the transformation of this 8,000 square foot custom house in Castle Rock. With help from ASP Stager colleagues this house was transformed on time and on budget which would not have been possible without extra hands! The final outcome - a tasteful transformation that will help this house sell.

Tranformation of Occupied House - Dallas ASP Course - April 2013. "It's not about the money - it's about Creativity"

Check out the latest ASP Staging Course from Stagedhomes.com - Before & After Transformation using only what the homeowner had combined with our students' creativity and ideas! Every room is made more sellable with Staging!

Home Staging Marketing Made Simple - The Key To Succeeding in Business - NEW BOOK by Barb Schwarz and Jennie Norris

I am honored (and excited) to co-author this book with Barb Schwarz - and it's for any ASP or ASPM that wants to continue to succeed and capture market share or for someone that is just getting started and has no idea what to do for marketi...ng. Over 100 pages of useful info and specific ideas! These were unveiled at our ASP-IAHSP Conference and orders are being taken now. Only $29 (reg $39) through the end of the year - you can place an order with me, with Kirk (kirk@stagedhomes.com) or with any SHC Trainer. As the cover jacket says - we offer 70 years of collective marketing experience and know that the difference between an ASP that is super successful and one that flails - struggles (or fails) - is marketing. We can never stop marketing either - it's a book for ANYONE - whether new or a seasoned ASP.


Order your copy today:  https://picasaweb.google.com/108905468916034140102/MarketingMadeSimpleTheBESTBookOnHowToSuccessfullyMarketYourASPBusiness?authuser=0&authkey=Gv1sRgCO62_PGul7WpmgE&feat=directlink

Habitat for Humanity ReStore beneficiary of Denver IAHSP Worldwide Staging Service Week Project

The Members of the Denver Chapter of the International Association of Home Staging Professionals (IAHSP) conducted their Worldwide Staging Service Week Project today in Littleton, CO.  Habitat for Humanity was the beneficiary of this year's project - and Accredited Staging Professional (ASP) Members of the Denver IAHSP Chapter created appealing vignettes to help draw buyers into the store - and show them what can be done with the donated items in the store.

Two teams created a living and dining area - using only what was found in the ReStore.  Members did bring in accessories to help add surface appeal.  Some of the creative things done were to add a "fireplace" to the Living Room set up - using tiles and glass blocks to create a foundation for the mobile fireplace.  In the Family Room, doors with window panels were set behind the couch to create a look of a "window" and wall.

Shoppers voted on their favorite rooms - and the winning team was given $50 gift cards for the Habitat ReStore.  It was a fun activity and benefits a great cause - helping build houses for those in need - and supporting Habitat For Humanity.

IAHSP 2012 CONFERENCE

The wonderful IAHSP-ASP Conference - ASPs and IAHSP Members from ALL OVER THE WORLD joined us for a time of learning, and getting to meet new friends!  We earned 3 new prestigious designations to serve the REO-Investor Market, Senior-Mature Adult Market, and our clients in any market even better!

ASP Class - Herndon VA - Staged for Sale

Look at this fabulous transformation using only what the seller had in their house - to create an inviting feeling in each room.  ASP Students are the BEST - and these Sellers were THRILLED with how their house looked! 

White Plains NY - Staging transformation using ASP Time and Talent!

This is a class project from the recent White Plains, NY - Accredited Staging Professional (ASP) Course.  The students did an awesome job using what the homeowner had combined with their creativity and ideas!  The Seller was thrilled with even small changes that gave each room a refreshing update - as well as made them more appealing for buyers.  To find out how you can become an ASP go to www.Stagedhomes.com for information!

ASP Staging does it AGAIN! Check out the transformation of this house in BOSTON!

Check out the latest ASP Course Staging project where students are challenged to use ONLY what the homeowner has in the house combined with Staging techniques, instructions and ideas.  If we all believe what we see on HGTV then all Sellers would have to SPEND $2,000 or more to get their houses Staged and all houses would need a "design overhaul."  What if a Seller does not have $2,000 - or what if they have things to work with already?  Staging is NOT decorating or design - it is a tool use to present a house for sale to the Buying Audience.



Sometimes what a house needs is to have rooms opened up, large furniture removed and some pizazz added with decor - placement is key - and Sellers need to know to work with professionally TRAINED and ACCREDITED Stagers to get the right job for their situation.


Enjoy these photos!!  Spread the word that when it comes to Staging and Selling - ASPs are the go-to Stagers!!

Staging WORKS! Tranformed with Talent and Creativity - Indianapolis, IN ASP Class!

Check out how each area of this house was improved using Staging principles and techniques!

Another Amazing ASP Transformation - Wash DC - Herndon - Jan 2012

Check out how fabulous this house turned out - using ideas and creativity and not making a seller go and purchase a bunch of unnecessary items . . . most homeowners have things to work with. It takes talent, creativity, and patience to figure out how to best make it work.  Next step for this seller would be to paint out some of the dark rooms but otherwise, this house is Staged and ready to show!

Incredible Before-After Transformation - Boston MA ASP Class!

This house was transformed in a matter of 3 hours with the combined creative talent and ideas of ASP Stagers and Realtors in Boston. Forget the TV shows that take days - look what ASPs can do for Sellers using their own things and the principles of ASP Home Staging!

Vacant Home Transformation - Wilmington, DE - ASP Course

Check out the wonderful photos of the transformation of a house for sale - using inventory and creativity to "set the scene" for Buyers!  Thanks to Theresa Thomas of Stage Right Home Staging for allowing us to use her Staging project and inventory (and movers) to get this house Staged to sell!

Staging Creativity and Transformation!

Check out the latest Staging transformation from Accredited Staging Professionals in the Wash DC area . . . wonderful work using what the Sellers had in their house - and the principles of Home Staging!

Home Staging for Realtors & Stagers - ASP Course - Littleton, CO Nov 15-17

Join over 25,000 other Accredited Staging Professional (ASP) Graduates that have learned the secrets and processes of successful Home Staging and attend the ASP Course - Littleton, CO on November 15-17.

Realtors attend 2 days (Tues & Wed - Nov 15-16) and learn how to get Sellers to say, "YES," to Staging their houses BEFORE listing. Stagers attend 3 days (Nov 15-17) and learn how to own and operate a successful and profitable Staging business.

For over 12 years Stagedhomes.com has been the industry and world leader for Home Staging training and education. The ASP Accreditation is the highest form of training in the industry and testimonials from graduates prove that the ASP Accreditation and Designation help create more income for Realtors, help houses sell faster and make Sellers happy, and help Stagers know how to run a profitable business.

Go to the link below to register and use code "BACKTOSCHOOL" to save $$ off your tuition.

http://www.stagedhomes.com/training/registration/colorado/littleton/?id=46

Staging Works! Check out the before-after transformations of this occupied house!

Fabulous Transformation - ASP Staging makes this house look its best!! Using CREATIVITY versus telling a Seller "you have to replace all your furniture and buy things," works!!

Fabulous Staging using Creativity to transform the house for sale

Check out the before/afters of this wonderful ASP Staging project from the Boston-Waltham, MA Course taught last week . . . students did an amazing job after learning the principles of Staging from me in the ASP Course. As the Trainer - it's fun to see how the reality of Staging is applied in a real house! I advise, and get involved in rooms only if they struggle - and did not have to do too much of that with this class!

Home Staging Training - ASP Course - White Plains, NY - July 26-28, 2011

The Accredited Staging Professional (ASP) Course from Stagedhomes.com (www.Stagedhomes.com) - the industry leader in Home Staging Training - is coming to WHITE PLAINS, NY - JULY 26-28, 2011.

This class is being offered for both Realtors and Home Stagers that would like to earn both a professional Accreditation and Designation for Home Staging. Realtors attend the first 2 days and learn about Home Staging as a listing and marketing tool, as well as things they can do to help their own clients prepare their houses for sale. They become members of the International Association of Home Staging Professioanls (IAHSP) - the only professional association that serves only Home Stagers and the Home Staging industry, and has standards of membership that begin with education. No other association has educational standards prior to joining - this sets IAHSP apart with our standards of quality, ethics and excellence. For 12 years IAHSP has set the standards of excellence in the real estate and Staging industry and no other group has the longevity, integrity and history that IAHSP provides.

Professional Stagers attend for 3 days and learn about the real estate industry and how to work with Sellers and Realtors for business, as well as how to establish, manage, market and maintain a successful Home Staging business. They become members of the International Association of Home Staging Professionals (IAHSP) the only professional association founded in education and excellence standards, for the Home Staging industry.

ASP graduates also receive access to the Staging University, the largest online resource for Home Staging success and is a private resource available only to ASP graduates.

This class is taught in a LIVE classroom setting with a Trainer that has actual success and knowledge related to Home Staging and real estate. All questions are answered and you have ongoing support from a real person that cares about your success after you graduate. The hours you receive are the equivalent of a college semester course with 24 hours of Stager education and 16 hours of Realtor education.

Only Stagedhomes.com has over 12 years of training history, and is based in nearly 40 years of experience by the Creator of Home Staging, Barb Schwarz.

If you would like to become trained as a professional Home Stager, enroll now to receive the only legitimate Accreditation available for Home Staging in a live classroom forum. An Accreditation is the HIGHEST form of training in the Home Staging industry.

If you are a Military Spouse - you can enroll in this course under the MyCAA Program. Click here to find out more: http://www.stagedhomes.com/public/MyCAA.php

Go to www.Stagedhomes.com for information including a course comparison spreadsheet that will give you an entire summary of the most imporant things to consider when getting training, and how our ASP Course stacks up to others that are offered. https://www.stagedhomes.com/PDF/COURSE%20COMPARISON%20SPREADSHEET-SHC%20ONLY.pdf

Here is the link to the registration information for the WHITE PLAINS, NY COURSE: http://www.regonline.com/Register/Checkin.aspx?EventID=947606 If you have any questions you can contact Stagedhomes.com at 800-392-7161 Save $$ off your tuition as an ASP Home Stager or ASP Real Estate Agent by using code "ACTNOW" or "JUNESIZZLE" when registering.

_______________________________________________________________________________

Jennie Norris, ASP Master, IAHSP, Owner & Principal Stager, Sensational Home Staging serving the Greater Denver region

•International Staging Expert, Blogger, and Media Personality
•Member of International Assoc of Home Staging Professionals since 2003
•Why Trust Your House or Listing to Anyone Else?
•Over 2,700 Houses Staged and Thousands of Satisfied Realtor and Seller Client
•303-717-7918 or 888-93-STAGE

Home Staging Training Course - Virginia, DC, MD Area - July 13-15, 2011

The Accredited Staging Professional (ASP) Course from Stagedhomes.com (www.Stagedhomes.com) - the industry leader in Home Staging Training - is coming to FAIRFAX, VA - JULY 13-15, 2011.

This class is being offered for both Realtors and Home Stagers that would like to earn both a professional Accreditation and Designation for Home Staging. Realtors attend the first 2 days and learn about Home Staging as a listing and marketing tool, as well as things they can do to help their own clients prepare their houses for sale. They become members of the International Association of Home Staging Professioanls (IAHSP) - the only professional association that serves only Home Stagers and the Home Staging industry, and has standards of membership that begin with education. No other association has educational standards prior to joining - this sets IAHSP apart with our standards of quality, ethics and excellence. For 12 years IAHSP has set the standards of excellence in the real estate and Staging industry and no other group has the longevity, integrity and history that IAHSP provides.



Professional Stagers attend for 3 days and learn about the real estate industry and how to work with Sellers and Realtors for business, as well as how to establish, manage, market and maintain a successful Home Staging business. They become members of the International Association of Home Staging Professionals (IAHSP) the only professional association founded in education and excellence standards, for the Home Staging industry.



ASP graduates also receive access to the Staging University, the largest online resource for Home Staging success and is a private resource available only to ASP graduates.



This class is taught in a LIVE classroom setting with a Trainer that has actual success and knowledge related to Home Staging and real estate. All questions are answered and you have ongoing support from a real person that cares about your success after you graduate. The hours you receive are the equivalent of a college semester course with 24 hours of Stager education and 16 hours of Realtor education.



Only Stagedhomes.com has over 12 years of training history, and is based in nearly 40 years of experience by the Creator of Home Staging, Barb Schwarz.



If you would like to become trained as a professional Home Stager, enroll now to receive the only legitimate Accreditation available for Home Staging in a live classroom forum. An Accreditation is the HIGHEST form of training in the Home Staging industry.



If you are a Military Spouse - you can enroll in this course under the MyCAA Program. Click here to find out more: http://www.stagedhomes.com/public/MyCAA.php



Go to www.Stagedhomes.com for information including a course comparison spreadsheet that will give you an entire summary of the most imporant things to consider when getting training, and how our ASP Course stacks up to others that are offered. https://www.stagedhomes.com/PDF/COURSE%20COMPARISON%20SPREADSHEET-SHC%20ONLY.pdf



Here is the link to the registration information for the FAIRFAX, VA COURSE: http://www.regonline.com/Register/Checkin.aspx?EventID=906402 If you have any questions you can contact Stagedhomes.com at 800-392-7161 Save $$ off your tuition as an ASP Home Stager or ASP Real Estate Agent by using code "ACTNOW" or "JUNESIZZLE" when registering.

______________________________________________________________________________

Jennie Norris, ASP Master, IAHSP, Owner & Principal Stager, Sensational Home Staging serving the Greater Denver region



•International Staging Expert, Blogger, and Media Personality

•Member of International Assoc of Home Staging Professionals since 2003

•Why Trust Your House or Listing to Anyone Else?

•Over 2,700 Houses Staged and Thousands of Satisfied Realtor and Seller Clients

•303-717-7918 or 888-93-STAGE

IAHSP Featured on The Today Show - finding a professional Home Stager to help you prepare your house for sale!

On Monday, June 6th, Al Roker and Barbara Corcoran discussed real estate issues and talked about Staging a house for sale. When posed with the question of where to locate a qualified professional Home Stager, the answer was "IAHSP" - The International Association of Home Staging Professionals. Having served as Vice President for 5 years and President for 2 years, and currently on the IAHSP International Board serving as Ethics and Special Projects Director, IAHSP members truly are the industry leaders for Home Staging.

IAHSP is the only professional association serving the Home Staging industry that is rooted in education first, ethics that are enforced and excellence standards for Staging. Members must be educated in Home Staging from a reputable entity - and earn the highest form of training - an Accreditation as a Staging professional to qualify for membership.

As a member of IAHSP since 2003, I am happy to see this great coverage for our professional Association that serves thousands of members worldwide!

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