Do what you Love . . . Don’t just Work as a Means to an End
by Jennie Norris, ASPM, IAHSP - Owner, Sensational Home Staging
I was listening to a radio show the other day and they were talking about jobs and how people should not whine about having to work – it’s a means to an ends. . .
There was a caller that kept changing jobs because she was unhappy with her workmates, they annoyed her, they were not intelligent enough, she got bored, or whatever other reasons she tossed out there – she was not happy at her work. I just kept thinking, “She is in the wrong industry.” If someone is that unhappy in their job that they keep looking for “it” somewhere else – and job hops, and hates going to work – they need to do something else.
I kept thinking to myself: "They need to find their passion."
However the advice from the radio people was, “Suck it up.” They actually said for working, “We do what we have to in order to have the life we want.”
In other words a job is just a paycheck and working is part of what we all HAVE to do in order to pay bills and have a life that we hopefully enjoy. It does not really matter if you really like it or enjoy the people you work with . . . you do it because you have to in order to live the life you want.
WRONG. Anyone else find something wrong with that advice?
Settling for a job just to pay bills – is a miserable existence. I know many people do it and I also know for many in this economy having any job is a blessing . . . but I just feel sad for those people.
Finding a passion is the key to happiness in the work world. I think high school counselors should be helping kids discover their passions – whatever it is – and steer that child into an industry they will enjoy – not just figure out what jobs pay the best and steer that kid into an industry they will hate.
Why did I have a physician in one of my recent ASP® Training classes? She has a full-fledged career as a Doctor – M.D. – and yet wants to be a Home Stager. This person was so full of life and creative energy – her field (oncology) was stifling that in her – and dealing with death and dying was just not fueling her passion. She was good at it – but she wanted something more.
Realizing there is an industry that pays well and will fuel that creativity opened the door of opportunity for her . . . I expect her to be very successful and much happier as a professional Home Stager!
Follow your Passion! Then work is not drudgery or just a means to an end . . . it is something you look forward to every day!
You know how some people just get through the week and then live for the weekend? I live for Staging! I get so excited when I get to work with a client and help them get their house ready for sale!
But in order to follow your Passion, you have to know what your Passion is. It might be working with kids, or gardening, or writing or health and fitness, or old cars, or any number of things. . . There are careers for all those fields – they may not pay the same as you are making now – or maybe they will pay more – but what I have found is that I would easily give up $$$ in order to be HAPPY in what I am doing daily and be motivated to be the best in that field that I can be!
I thought about all this and realized how lucky I am to have found Home Staging. I had a passion for creative things – decorating, painting, remodeling houses, and found this industry. It is my work – and yet it is not a means to an ends only. It’s not just a way to provide income to my family so we can do what we love. It is my passion!
My motto is, “I do what I love so I can live the life I love.”
I love Staging. In fact all the Stagers I know love Staging. We did it for free for much of our lives for crying out loud! Finding there was an industry that would actually pay me for my creative energy and ideas is the icing on the cake. Knowing I am helping other people (one of my passions), using my creativity and talent (another of my passions) and earning great income (a great benefit of the industry – and OK a passion as who does not want to be paid well?) is the proverbial trifecta of working for me!
So if you are reading this and are doing what you love, say a little prayer of thanks as you truly are blessed. If you know someone that is unhappy in what they are doing – ask them, “What you are really passionate about?”
It’s never too late to re-invent yourself.
Age is just a number and I’d rather go out of this life doing what I love than suffer in silence or never discover and use my true passion.
Thursday, June 17, 2010
Monday, June 14, 2010
ONE WEEK on the MARKET - and SOLD after Staging!
Another SENSATIONAL Success from Sensational Home Staging! SOLD only one week after Staging! When you want Sensational Results, call Jennie Norris at 303-717-7918!
SOLD IN 7 DAYS! Days on market average 60-90
SOLD in only 7 days after Staging!! When you want Sensational Results, just call me at 303-717-7918!
Tuesday, April 27, 2010
ZZZ’S . . . is your house so BORING that it puts Buyers to Sleep?
ZZZ’S . . . is your house so BORING that it puts Buyers to Sleep?
by Jennie Norris, ASP Master, IAHSP President, Owner, Sensational Home Staging
by Jennie Norris, ASP Master, IAHSP President, Owner, Sensational Home Staging
In the words of the immortal Ella Fitzgerald . . . “It don’t mean a thing if you ain’t got that swing.”
When it comes to Selling your house . . . we need to change the words to: “It don’t mean a thing if you ain’t got that ZING!”
How about . . . “Your phone just won’t ring without Buyer Zing!”
Have you ever walked into a house and there was just nothing there emotionally for you? You know – it looked “OK” but there was no CONNECTION in the emotional realm. There was no “ZING”.
Buyer Boredom strikes. Yawn. When they see room after room when looking at houses – what makes your stand out from the crowd?
Ya gotta Bring the ZING!
What exactly is ZING? One definition is: “To be lively or vivacious. To have pizzazz.”
That is what we want to have buyers FEEL when they walk into a house. An instantaneous connection to it . . .
Buyers will always say when they find houses they like, “This house FEELS better than that other house.”
What do they mean? Does it actually physically feel nicer to the touch? NO. What they mean is considering ALL their senses, the house FEELS internally better – they make a connection to the house that the other one did not do for them.
Think of it as BUYER CHEMISTRY.
CHEMISTRY . . . we all have experienced that with dating . . . You know that feeling you may have had when you went on dates – and the other person either created that “ZING” inside you – or not? It was the desire to spend more time with that person and explore getting to know them. . .
Well – houses can do the same thing – create a ZING for Buyers. When there is no ZING there is no ZEST or ZEAL for buying – and the buyer will go in search of the ZING somewhere else.
Then you get ZILCH. No offers or at least not the kind you want.
So how can we get that ZING for buyers and get them to ZOOM ahead with an offer?
Make sure your house has BUYER CHEMISTRY. It needs to look, feel, and smell right. It needs to invite the Buyer to explore all areas of the house – room by room. We don’t want them ZIPPING by each room with a cursory, “Uh huh” as they glance from the door. We want them to experience the house – and really begin to FEEL like they could live there.
Each room should have some ZING – appeal that makes the buyer want to see more of the room and more of the house. Then the chances that Buyer will feel the ZING inside are greater – and then instead of them passing on the house, they will be eager to write an offer because this house feels just right!
To get help creating “ZING” in your house or listing, make sure to work with a professional ASP® Home Stager – trained to bring the WOW Factor and ZING needed to help Buyers want to make an offer.
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If you live in the greater Denver area, call me – Jennie Norris, ASP® Master, and Owner of Sensational Home Staging at www.SensationalHome.com to prepare your house or listing for sale. 888-93-STAGE.
Monday, April 26, 2010
ASPs rank #1 in Google Search Engine results thanks to Stagedhomes.com
Stagedhomes.com has released stats that show that we rank #1 in Google Search results for the key phrases related to Home Staging! This helps boost all ASPs and ensures the public finds those they need to work with for Home Staging all over the world! As a professional ASP Master Home Stager I am thankful for the partnership that Stagedhomes.com extends to its graduates and the investment they make monthly with earch engine placement to ensure their graduates and members do come up first in search results!
Monday, April 19, 2010
The 5 Senses of Staging a House - A Sensible and Sensational Idea
The 5 Senses of Staging a House – a Sensible and Sensational Idea!
By Jennie Norris, APS Master®, Owner, Sensational Home Staging
I read something recently that caught my attention as it talked about how our 5 senses – SIGHT, SMELL, TOUCH, HEARING, TASTE – engage as we look at houses, or rather how they don’t engage if the seller has not deliberately put things out to make that happen or has not bothered to prepare their house for sale.
I thought about this – and as a professional Home Stager – I realized this is what I do every time I work with a Seller and on a house to Stage it for sale. But there is an imbalance with some Staging out there – where the focus is really on ONE sense – SIGHT and the others are sort of forgotten. Let’s take a look at what a complete sensory Staging would be like. . .
Before we take a look at what happens with Staging, let’s consider the flip side - when a Seller does NOT prepare their house for sale and what a Buyer might experience within their 5 senses.
SIGHT: Cluttered and dirty houses are a turnoff to Buyers. If the house is not picked up it says, “I don’t care about my house.” If a Buyer sees too many personal things, they feel like they are invading someone’s space and they are uncomfortable and will leave. If they see all the Seller’s things it not only distracts them from just being able to take in each room as a whole, it also could turn them away if the items are too personal, tacky, or just plain odd.
SMELL: Do I really have to mention that ANY unpleasant odor, aroma, or smell in a house is not a good thing for Selling? If a Seller is unsure whether their house has a smell that is unpleasant, tell them to ASK any number of people that do not live there. The most common culprits are cooking odors, pet odors, cigarette smoke odors, and mildew smells but it could even be too much fragrance or plug-ins that cloister the senses. However, most people are afraid to tell them the truth, and that is where the Home Stager can help.
TOUCH: This can go a couple of ways, but let’s first start with the touch that ends up with sticky residue on your hands – that is a house that needs cleaning! Buyers are going to open doors, cupboards, and touch things as they go through the house. Buyers will also consider the furniture in the house, and if touching it gets a reaction like “EWW” – that is not a good thing. Threadbare, torn or tattered is not a good look for any Seller hoping to attract a Buyer and give them the belief that, “Hey I took great care of this house – just look at how well I cared for my furniture!”
HEARING: We cannot always control the noise outside of our houses – traffic, dogs, construction, but we can control the noise inside. A faucet that sounds like a Mack truck engine when you turn it one says, “There is something gravely wrong with the plumbing in this house.” Squeaky hinges, doors that drag on the floor, and in general any noise that advertises the age of the house is not a good thing for Selling.
TASTE: This one really does not pertain to pre-Selling so we’ll just skip this one for now and go right into the recommendations for when the house is Staged.
It’s easy to incorporate all 5 Senses in a positive way when Staging and Selling a House. This can be done with Occupied or Vacant houses for sale and is a key process that ensures a Buyer has a complete experience in the house. . .
SIGHT: Make sure the house is light and bright. Open up windows where there is a view to show off, and minimize any unattractive views with blinds or strategically placed objects. Make sure the house is very CLEAN and also DEPERSONALIZED as far as collections, personal items (bills, medicine), photos, and anything that could be a potential distraction for a Buyer. Any brightly painted walls should be painted a warm neutral color. Walls that are too dark actually make the room feel smaller as it closes the room in . . . And when a Seller does not paint, they are eliminating a large portion of the Buyer pool who don’t like that color, it does not go with their stuff, and they don’t to have to paint when they move in! They’ll just go buy something else that is ready for them and does go with their things, a.k.a. NEUTRAL.
However, we need and want COLOR and NATURE for visual appeal in Staging. Accent décor and greenery, artwork that draws a person closer, and other fun whimsical displays are good for Staging and Selling.
Do not make your house so stark and plain that all the pizzazz is gone. This is taking the “de-cluttering” too far – and now your house is cleared out but it’s Boring.
TIP: Your Home Stager will know what to do in each room to make it visually stimulating and appealing to draw the buyer in and want to see more! They can use your things or enhance what you have with décor, but the plan should be to keep or add pizzazz but allow the Buyer to take each room in its entirety and not be distracted by décor or too much. There is a fine balance your Home Stager can help you achieve.
SMELL: We want houses on the market to smell good – fresh and inviting. For showing houses Realtors often use the baked cookies or bread trick or the cinnamon simmering on the stove trick . . . but Buyers can detect if there are other underlying aromas. This is where a house must be CLEAN – and there is no concession here – we don’t want smells –urine, dirty clothes, smoke smell, cooking odors, mold or mildew smells in the house. Once the smells are eliminated, the house should smell fresh and clean – and be kept that way while the house is on the market. There are products that eliminate odors for good as long as they are not reintroduced.
When others may be afraid to tell the truth about odors in a house that is coming on the market, a professional Home Stager owes it to the Seller to tell them the truth. Those that are trained understand how to couch their message in kindness so they don’t offend – and yet if we don’t tell the truth and the house does not sell because of this issue, we did not do our job.
TIP: Ask your Home Stager what they recommend as a permanent solution for odors. There are inexpensive yet effective products that are odor eliminators, as well as machines that can be used.
TOUCH: The house should look “plush” and inviting. There should be soft surfaces along with the hard – and this relates to the furniture. A bed can havea comforter, but why not add some accent pillows and a throw as well to create layers of softness? If a Seller has a collection of Adirondack furniture throughout the house, they need to possibly minimize the collection, and for sure bring in accent pillows or cushions, and silk trees or plants to help soften all that wood. Not that a Buyer is going to sit in a Seller’s couch, but we want them to feel like each room is inviting them in to experience more. By the same token if the Seller has a bunch of overstuffed couches, bean bags, or large floor pillows, we want to bring in some structured furniture to help add strength and solidness to the room, otherwise we feel like we are sinking. Throughout the house there should be a balance of hard and soft, plush and streamlined.
TIP: An experienced Home Stager will know what to do in each room, how to make the most of what a Seller already has, and bring in any needed décor to complete the look.
HEARING: Showing houses agents will often play music – and I think that is a good thing to create an atmosphere that is pleasant and inviting. There are other audible enhancements that are appealing to buyers as well. A water feature is enticing and relaxing – consider putting one in the Master bath or a larger one in the courtyard or back patio. Sellers need to fix all the squeaks and groans in the house they can before it comes on the market. You cannot “Stage away” traffic or construction noise, but you can minimize it by having another sound override it. This helps a buyer to know, “Even though there is some exterior noise, I could still live here if I had this water feature.” Help them to know how to override what may be a potential detraction to buying the house.
TIP: Your Home Stager can provide a creative solution or idea to help override a potentially negative sound. They cannot “Stage away” the issues, but they can help come up with a plan that will minimize or eliminate the issue.
TASTE: Of the 5 senses this one is probably the least utilized when Staging as most of the time we are not using real food as props that are supposed to be eaten. However, when Showing a house, it’s fun to have cookies or fruit and refreshing drinks for Buyers. Stagers can use faux prop food for a look – such as parfaits or small cakes, faux fruit or even faux champagne in glasses, but these are props. Some Stagers can use real fruit as a prop – but with most it’s not to be eaten. To get this 5th sense involved with Buyers the Seller or Realtor will have to provide the delicious snack that gets that last sense engaged, or a team partner Stager can bring cookies and lemonade for the open house – and get that last sense checked off!
Let’s face it – the market is competitive and to get the Sale you want within the timeframe you need, you owe it to yourself and your house to engage all 5 senses for the Buyer.
The Results? A SENSATIONAL Sale . . . When Buyers make a 5 senses connection to a house it is more likely to become their HOME and the Seller will achieve their goals as well of selling versus sitting on the market.
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